Audio and video equipment specialised seller
Also known as: audio and video shop salesperson, hi-fi shop salesperson, audio-visual shop specialised seller, audio and video shop specialised seller, multimedia equipment specialised seller, audio and video specialised seller
About this occupation
Audio and video equipment specialised sellers sell audio and video equipment such as radio and television, CD, DVD etc. players and recorders in specialised shops.
A specialisation of specialised seller.
Essential skills and knowledge
- carry out products preparation
- ensure compliance with legal requirements
- apply numeracy skills
- prevent shoplifting
- examine merchandise
- process refunds
- provide customer guidance on product selection
- product comprehension
- sell audiovisual equipment
- identify customer's needs
- e-commerce systems
- plan aftersales arrangements
Typical tasks and preparation
From the related US occupation profile Retail Salespersons (O*NET 41-2031.00). Linked by an official crosswalk: related, not identical; details vary by country.
- Greet customers and ascertain what each customer wants or needs.
- Recommend, select, and help locate or obtain merchandise based on customer needs and desires.
- Compute sales prices, total purchases, and receive and process cash or credit payment.
- Prepare merchandise for purchase or rental.
- Answer questions regarding the store and its merchandise.
- Maintain knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices.
- Typical education (US)
- High School Diploma or the equivalent (such as a GED)
- Preparation
- Job Zone 2 of 5
- Interests
- Enterprising, Conventional, Realistic
Top skills: Persuasion, Active Listening, Speaking, Service Orientation, Social Perceptiveness, Negotiation
US median pay: US$35,410 a year (2025), 3,897,860 employed. Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics.
Subjects this work relies on
How important each subject's knowledge is in the job itself, rated by people doing it (1 to 5).
- English or Literature in EnglishO*NET: English LanguageVery important (3.7)
- Business Studies or EntrepreneurshipO*NET: Administration and ManagementImportant (3.0)
- Mathematics or StatisticsO*NET: MathematicsImportant (3.0)
O*NET data describe work in the United States; requirements differ by country. This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET is a trademark of USDOL/ETA. CareerProof Global has modified all or some of this information; USDOL/ETA has not approved, endorsed, or tested these modifications.
Preparation needed
Job Zone 1-2: Very Little to Some Preparation Needed
- Most common education (US)
- High School Diploma or the equivalent (such as a GED)
- Education
- Usually requires a high school diploma or GED, though some occupations may not.
- Experience
- Some occupations may need little or no previous experience; others require several months to a year of experience. For example, landscaping and groundskeeping workers might require very little training or previous experience, while agricultural equipment operators can benefit from on-the job training.
- Training
- Ranges from a few days to one year of on-the-job training.
O*NET data describe work in the United States; requirements differ by country. This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET is a trademark of USDOL/ETA. CareerProof Global has modified all or some of this information; USDOL/ETA has not approved, endorsed, or tested these modifications.
Related occupations
Occupations O*NET links to this one by similar work, skills and knowledge.
- Counter and Rental Clerks
- Door-to-Door Sales Workers, News and Street Vendors, and Related Workers
- Stockers and Order Fillers
- Demonstrators and Product Promoters
- First-Line Supervisors of Retail Sales Workers
- Cashiers
- Parts Salespersons
- Customer Service Representatives
- Telemarketers
- Order Clerks
O*NET data describe work in the United States; requirements differ by country. This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET is a trademark of USDOL/ETA. CareerProof Global has modified all or some of this information; USDOL/ETA has not approved, endorsed, or tested these modifications.